non boring.ggdesign studio

research · YC 2026 · B2B · 2026-09-28

How YC B2B startups design their websites

398 B2B companies from YC's 2026 batches, compared with all 705 sites in the main report. Same method: served HTML only, one fetch per homepage.

75.1%"AI" in the hero (+14.4 vs all)
26.4%link to pricing (+8.4 vs all)
52.3%on Next.js
51.3%mention YC (+4.1 vs all)
27.1%no clear CTA (-9.4 vs all)
82.9%have a share image (+5.0 vs all)

What's different about B2B

B2B companies lead with AI more often than the batch average (75.1% vs 60.7%). More of them show pricing (26.4% vs 18.0%), which suggests a self-serve motion. Next.js is the dominant stack at 52.3%; the top call to action is "Book a demo" (43.2% of sites). The most-used typeface is Inter (61 sites).

Builders

Builder / frameworksitesshareall YC 2026
Next.js20852.3%49.1%
Other/unknown5614.1%17.6%
Vite/React SPA4511.3%12.9%
Astro389.5%8.2%
Framer256.3%5.7%
Mintlify82.0%1.4%
SvelteKit82.0%1.3%
Webflow61.5%2.0%

Hosting

Hostingsitesshareall YC 2026
Vercel22356.0%51.8%
Cloudflare9924.9%26.0%
Other307.5%9.8%
AWS235.8%5.8%
Framer194.8%4.5%
Netlify41.0%2.1%

Calls to action

Call to actionsitesshareall YC 2026
Book a demo17243.2%32.5%
Get started11328.4%23.0%
Talk to sales/us9323.4%23.7%
Try free / sign up6616.6%12.8%
Get early access164.0%4.4%
Download153.8%2.7%
Join waitlist112.8%3.0%

Typefaces

Typefacesitesshareall YC 2026
Inter6115.3%17.0%
Geist184.5%4.3%
Geist Mono174.3%4.0%
JetBrains Mono164.0%5.0%
IBM Plex Mono143.5%3.1%
Fragment Mono123.0%2.4%
DM Sans123.0%2.6%
Instrument Serif102.5%2.8%
Instrument Sans82.0%1.4%
Space Grotesk61.5%1.8%
Newsreader51.3%—%
Manrope51.3%—%

Headlines from the set

Method

Subset of the YC 2026 homepage dataset (705 sites) filtered by YC's own industry label "B2B". Fetched 2026-09-28; served HTML only, so client-rendered text can be under-counted. "AI in hero" = AI, agent(s) or LLM in the title, H1 or meta description. Re-run after each Demo Day.

Building something people should remember?

non boring.gg is a product and brand design studio in Bangalore, India, working with startups and tech companies across the US, Europe and Australia. Average engagement around $20,000. atul@nonboring.gg